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Uncategorized

Reddit Launches Lead Generation Ads: A New Tool for Home Service Companies

Back to All Posts Reddit Launches Lead Generation Ads: A New Tool for Home Service Companies Reddit, a platform known for its diverse and engaged user base, has introduced a groundbreaking advertising feature: Lead Generation Ads. Now available globally in public beta, this new ad format allows businesses to capture leads directly on Reddit, presenting an exciting opportunity for home service companies like HVAC, electrical, plumbing, drains, and roofing. Why Home Service Companies Should Care Lead quality and campaign performance are critical for the growth of home service companies. Reddit’s Lead Generation Ads enable businesses to collect user information directly on the platform, potentially improving lead quality and boosting conversion rates. Key Features of Reddit’s Lead Generation Ads The Numbers Speak for Themselves Success Stories from Beta Testing LaunchDarkly, a feature management platform, reported impressive results during beta testing with Reddit’s Lead Generation Ads, seeing a 30% decrease in cost

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A smartphone showcases the "amazon ads" logo in sharp focus, set against a blurred webpage backdrop titled "Available to businesses of all sizes," highlighting Amazon ad offerings for both sellers and non-sellers.
Amazon Ads

Amazon Expands Ad Offerings for Non-Amazon Sellers: A Game-Changer for Home Service Companies

Back to All Posts Amazon Expands Ad Offerings for Non-Amazon Sellers: A Game-Changer for Home Service Companies In a significant move, Amazon has unveiled a new beta feature designed specifically for businesses that don’t sell products on its platform. This update offers a powerful new way for home service companies to capture customer interest and generate leads through Amazon’s extensive advertising network. Why This Matters Amazon’s new lead generation ad type provides a unique opportunity for advertisers to expand their customer base and tap into Amazon’s data-rich environment. This feature is particularly valuable for home service companies looking to reach a broader audience and drive more leads without necessarily selling products on Amazon. How It Works The lead generation ads enable customers to sign up for information directly within the ad creative, making it a seamless experience. Here’s how it functions: First Impressions The digital marketing community first heard about

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