Digital Marketing

Search Engine Optimization (SEO)

Stand Out in the Dense Digital Forest

Search Engine Optimization (SEO) is a crucial tool to have in your kit as you make your way through the digital wilderness. CAMP Digital has mastered an SEO Strategy that focuses on the solutions, rather than the problems, allowing you to not only be visible, but stand out in a dense digital forest.

Why is Search Engine Optimization important for my callboard?

Search Engine Optimization (SEO) is crucial for your callboard because let’s face it – with over 92% of all searches going through Google’s search engine, if you aren’t visible on Google, it’s going to be extremely difficult to grow your business. Our SEO strategy allows your business to not only be visible, but to be seen at the right time, to the right customers, who are in desperate need of your services. At CAMP Digital, we have a unique understanding of the consumer journey within the home services industry, and we leverage this knowledge through our SEO strategy, focusing on the solution, rather than the problem. Customers in need of home services need real, immediate solutions, and our SEO strategies cater to exactly that.

Google Business Profile (GBP)

Optimize Your GOOGLE BUSINESS PROFILE Account and Reach More Leads

Your Google Business Profile (GBP) allows your business to reach customers in need of your services. Your GBP profile is also the foundation for all other marketing strategies and tactics. At CAMP Digital, you can rely on your CAMP Counselor to fully optimize and maintain your GBP listing to help your business and ads perform as effectively as possible, resulting in more leads and a full callboard.

What does CAMP do for my Google Business Profile?

CAMP Digital will fully optimize your Google Business Profile with the best practices recommended from Google to generate cost-effective leads for your business. Your dedicated CAMP counselors are able to fully optimize and maintain your Google Business Profile (GBP), helping to create credibility for your business and easy accessibility to potential customers. Your Performance Manager is able to manage your GBP posts, photos, and ensure your business’ profile is up to Google’s standards, helping your ads to perform better, driving you leads, and filling up your callboard.

Pay-Per-Click (PPC)

We Drive High-Quality, Low-Cost Lead Traffic to Your Business

At CAMP Digital, we pride ourselves on our ability to drive high-quality, low-cost lead traffic for our valued clients and with the help of our proprietary technology, CPOP, we are able to get an inside look at your callboard, multiple times per day, allowing us to focus on category leads that your business is in need of right now.

Can CAMP Digital bring leads to my business?

CAMP Digital is proud to bring all of our valued customers high-quality, low-cost leads. In an industry that sustains through lead generation and in-home opportunities, we at CAMP digital pride ourselves on our ability to drive efficient and high-quality lead traffic for our clients. With our proprietary technology, CPOP, that allows our Search Managers an inside look at your day-to-day opportunity needs, we are able to narrowly focus on the category leads you need right now, through our PPC endeavors, while ensuring the quality of those opportunities are bookable.

How will I know how my budget is being spent?

When you join CAMP Digital, you will have your own dedicated Performance Team that will check in with you multiple times during each month to walk you through how your Paid Search is performing. Our team of Search Managers don’t just work for you – they work with you. We use our paid search endeavors to best align with your business, and what makes you both unique and a top player in your market to further your success. At CAMP Digital, we always strive for integrity and believe in transparency. That is why we ensure that you have access to all of your data so you are able to make informed decisions for your business.

Local Service Ads (LSA)

Bring Your Business to the Top with Local Service Ads

Local Service Ads (LSA) provide your business a level of credibility, and your potential customers a sense of trust, which generates high-quality leads that are also highly cost effective. Because of the position of LSA ads on a Google Search Results page, earning a spot there generates immediate consideration for your business. In the home services industry, building trust is one of the most valuable assets you can acquire in order to gain more customers and fill up your callboard. Local Service Ads are one of the most effective ways to drive new leads to your callboard. And, with CAMP Digital’s close working relationship with both Google and your business, we know exactly how to bring your business to the top – literally.

Why are Local Service Ads so important for my home services business?

Local Services Ads are important for your home services business because they are a crucial piece of marketing for expanding your business. Local Service Ads create trust and easy accessibility for consumers searching for your services. Earning an LSA spot can take your business to the top – literally – and that’s why having a digital marketing agency that understands the ins-and-outs of LSA is pivotal in your business’ success. Our CAMP Digital CEO, Katie Donovan, is one of the country’s leading experts in LSA. She meets regularly with the Google LSA Team to discuss best practices and upcoming innovations. Because of this, we have an intimate understanding of best practices and what it takes to earn Local Service Ad spots. At CAMP, we understand LSA and its benefits for your business better than anyone.

What are the benefits of Responsive Search Ads?

There are endless benefits of Responsive Search Ads (RSA). As a Google Premier Partner, CAMP Digital is always one step ahead, allowing us first access and inside insight on Google’s newest best practices. Responsive Search Ads can help to drive higher leads and conversions based on their unique ad format, creating more direct and effective consumer marketing. RSA allows us to help you reach the right customer at the right time, resulting in more calls on your callboard.

Let’s Make Your Phones Ring!

A Google Premier Partner

CAMP Digital is a proud Google Premier Partner. As a Google Premier Partner, CAMP Digital is recognized as a leading expert in our field. We’ve earned this designation by setting the standard for our performance in the Home Services industry.